You have come to the place where you can put yourself first.

First Impressions Matter is a platform dedicated solely to helping busy moms over 40, working professionals, and women who consciously and unconsciously put themselves last on their priority list.

My mission is very simple:

To help women create a fabulous first impression, tap into your own authentic style, boost your confidence, and feel good about yourself.

Brenda Ferguson Hodges

Brenda #6

Brenda Ferguson Hodges is a certified image consultant, teaching women how to discover and maintain their authentic personal style. She helps each client tap into their own personal unique style. Brenda understands how having a positive self image can boost you to go after life’s opportunities and feel good about you.

Brenda’s passion for image started when she was a girl being raised by her parents in Richmond, CA. Her mother was a fabulous dressmaker and many of her clothes were handmade. It didn’t take long for Brenda to understand the power of perception based on how people dress.

After working in managerial positions for 25 years in Human Resources and major healthcare, film, university, and biotech corporations, Brenda longed to utilize her Sociology degree from California State University, East Bay. With her love for career coaching and style, she created The Interview Queen in 2008 and currently First Impressions Matter. She furthered her education, including earning a certificate in image consulting from the Studio of Image Professionals in 2015.


Brenda believes that having the right image sets the stage for either getting a job or a sale in your own business. Image creates trust and likability and people look for these two characteristics right away in the first meeting.

Her expertise in communications, personal image and careers has been featured in Forbes, California Job Journal, San Francisco Chronicle and other media outlets.

She lives with her husband and her daughter is a news anchor on the East Coast.